MGA Rewards Program Terms and Conditions

Effective Date: April 29, 2023

Welcome to the MGA Rewards program (the "Program"), operated by MGA Entertainment, Inc. ("MGA", "we", "us", or "our"). The following terms and conditions (the "Terms") govern your participation in the Program. By participating in the Program, you agree to be bound by these Terms, as well as MGA’s Terms of Use and Privacy Policy. These Terms are meant to supplement and not change our Terms of Use and Privacy Policy. If you do not agree to these Terms, please do not participate in the Program.


The Program is open to individuals who are legal residents of the United States and at least 18 years of age or older. Employees of MGA and its affiliates, subsidiaries, and their respective family members are not eligible to participate in the Program.


To enroll in the Program, visit our website at www.lolsurprise.com/rewards and click “Join Now”. You will need to provide your full name, email address, phone number, and create a password to register for the Program. Please make sure that the information you provide is accurate and up to date. By creating an account on our site, you consent to join MGA Rewards and receive marketing emails about the program as well as other offers and discounts available to members and/or customers. You may unsubscribe from emails at any time by clicking the unsubscribe button at the bottom of any email.

Earning Rewards

You can earn rewards in the Program by making purchases on our website or by participating in other activities that we may offer from time to time, such as taking surveys or referring friends. You will earn two points for every dollar you spend on eligible purchases, excluding taxes and shipping charges, and/or as stated in connection with your participation in other activities. Purchases made using rewards points are not eligible for earning rewards.

Redeeming Rewards

You may redeem your rewards in the form of discounts on future purchases on our website, once your rewards credit balance reaches $5, or multiples of $5. Rewards are promotional and may not be redeemed for cash, gift cards, or any other products or services. Rewards are non-transferable and may only be used by the account holder.

Rewards Expiration

Rewards expire one year from the date they were earned. If a reward has not been redeemed within one year, it will expire and will no longer be available for use.

Modification and Termination

MGA reserves the right to modify, add or delete portions of these Terms at any time, with or without notice, in our sole discretion. You are responsible for periodically checking for changes and/or updates to the Terms. Your continued participation in the Program after any changes to these Terms constitutes your acceptance of the updated Terms.

If MGA terminates the Program, any unused points and/or Rewards will expire and be void when the Program is terminated. Upon termination of your account, all points and/or Rewards that you have accumulated will immediately expire.

Limitation of Liability

MGA shall not be liable for any damages of any kind arising out of or in connection with your participation in the Program, including direct, indirect, incidental, consequential, or punitive damages, even if we have been advised of the possibility of such damages. Because some states do not permit the exclusion or limitation of certain damages, in such jurisdictions, liability is limited to the fullest extent permitted by such state law.

Governing Law

These Terms shall be governed by and construed in accordance with the laws of the State of California, without regard to its conflict of law provisions. Any dispute between the parties shall be resolved by the appropriate courts located in Los Angeles, California.

Contact Us

If you have any questions about the Program or these Terms, please contact us at customerservice@mgae.com.

SKU: 919053

BABY born My First Baby Doll – Ava

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12+ Months
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My First Baby Doll – Ava is a lifelike baby doll that looks, feels, and acts like a real baby.

Her soft body and adorable face make her the perfect first companion for little ones. She loves to be cuddled and taken care of, just like a real baby!

Girls and boys ages 1 year old and up will love nurturing and caring for this lifelike baby. Available in 3 different skin tones and eye colors.

Product Features

    • PERFECT FIRST BABY DOLL. BABY born My First Baby doll is a smaller 14 inch "beginner version" baby doll for young children.
    • REALISTIC, SOFT-BODIED BABY DOLL. Adorable, soft-bodied baby doll with lifelike features.
    • EYES OPEN & CLOSE. When baby is sitting up her eyes open, and when you lay her down for a nap and her eyes will close.
    • SWEET PINK OUTFIT. She comes dressed in a removable jumper with an adorable lamb graphic on the front and a removable pink beanie.
    • SO MANY WAYS TO NURTURE. Pretend to feed her with the included bottle, then gently rock her to sleep or lay her down for a nap.
    • FOR KIDS AGES 1 AND UP. Girls and boys ages 1 year old and up will love nurturing and caring for this lifelike baby.
    • INCLUDES. Doll, outfit, hat, and bottle.
    • WATCH ON YOUTUBE. Watch new episodes of the BABY born animated series on YouTube. Just search for "BABY born".
    • THE BRAND THAT PARENTS TRUST. For over 30 years, BABY born has been the legacy nurturing doll brand that parents trust. Our inclusive, realistic, and premium-quality dolls & accessories have been thoughtfully designed to encourage empathy and imaginative play.
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